Seeing as November 30th marks the social media campaign celebrating Women’s Entrepreneurship Day, we here at Oursky wanted to celebrate this global campaign by showcasing cool apps with female founders.
Dating apps being as popular as they are nowadays (who would have though “swipe right” would become a household saying?
She went on to create the app Merci, which was a free social networking platform for young girls to chat and spread female positivity.
Moving ours sights to the LGBTQ community is Her– the go-to app for the lesbian, bisexual and queer community.
After becoming tired with existing lesbian dating sites, which she felt to be simply be “dating sites that were initially created for gay men, and tuned pink for lesbians”, Robyn Exton quit her job at a London-based advertising agency to develop the dating app she wanted.
Among its many features, most prominently distinguishing Bumble from the pack is its women-message-first policy.
By not allowing men to message first, Bumble provides much more of an opportunity for women to set the tone of the interaction, and ultimately, the overall relationship while also releasing men from the pressure to initiate the chat.
The app also has many preference options than traditional dating apps, such as bisexual, bi-curious, fluid, pansexual, and asexual.
Fun fact 1– when initially marketing Her to the public, Exton used such strategies as going to clubs and providing free photo shots in exchange from app downloads, and waiting outside of bathrooms at LGBTQ concerts and festivals with Her-imprinted toilet paper. Fun fact 2 – Exton is also a founding member of Geek Girl Meetup!
The app actually began as a daily e-mail matching service where people could exchange phone numbers only after both parties indicated interest.
The limited selection focuses users much more on the quality of the relationship as opposed to simply the amount of interactions. Inspired by their father’s self-employed lifestyle, the three sisters always wanted to create something of their own.
), we suddenly asked ourselves how many were founded by women.